Making Your Hobby Your Business Still other lifestyle entrepreneurs look at work as a means primarily of paying their bills and at pursuits, such as travel or hobbies, as their reason for being. The ideal job is one that can be performed around recreational needs and not the more traditional reverse.
A number of people in this group aspire to make their hobby their business (see the entrepreneur profile in Chapter 5: Apartments in Europe). This, too, is a real possibility for the lifestyle entrepreneur. A current client of mine, who is an avid knitter, started a business 20 years ago from her apartment selling knitting supplies by mail order. Though knitting, and not business, remains her passion, she had sales of nearly $4 million last year. A warning: Once your hobby becomes your business and livelihood, it may by nature lose the allure it had as a hobby. Gardening during leisure time in the springtime is not the same as selling seeds through the mail, nor is it the same as selling produce at a farmers market. Be sure the aspects that make your hobby fun remain fun once it becomes a business. If it does, then it’s is a viable option.



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